Mashchenko, P.2025-02-242025-02-242024Mashchenko, P. (2024). Generational marketing and communication. In D. S. Fayvishenko (Ed.), Images of Modernity in Humanities (pp. 381–386). State University of Trade and Economicshttps://ur.knute.edu.ua/handle/123456789/6421enAttribution 4.0 InternationalGENERATIONAL MARKETING AND COMMUNICATIONThesis