Alfiorova, Viktoria2025-06-192025-06-192025Alfiorova, V. (2025). Corporate culture and global business communication: Strategies for success. In A. H. Latyhina (Ed.), Language communication in a globalized world. Corporate culture and communication strategy in international business (pp. 264–266). State University of Trade and Economics.https://ur.knute.edu.ua/handle/123456789/10123enAttribution 4.0 InternationalCORPORATE CULTURE AND GLOBAL BUSINESS COMMUNICATION: STRATEGIES FOR SUCCESS264–266