Tverda, Kateryna2025-01-082025-01-082024Tverda, K. (2024). Technological development of digital transformation in radio advertising. In A. Nypadymka (Ed.), The science of the XXI century: challenges of the contemporaneity. Management, marketing and advertising (pp. 561–563). State University of Trade and Economics.https://ur.knute.edu.ua/handle/123456789/2951enTECHNOLOGICAL DEVELOPMENT OF DIGITAL TRANSFORMATION IN RADIO ADVERTISINGThesis