Nikolaichuk, Olexandra2025-01-082025-01-082024Nikolaichuk, O. (2024). Th role of advertising in the formation of gender stereotypes in Ukraine. In A. Nypadymka (Ed.), The science of the XXI century: challenges of the contemporaneity. Management, marketing and advertising (pp. 546–548). State University of Trade and Economics.https://ur.knute.edu.ua/handle/123456789/2944enAttribution 4.0 InternationalTHE ROLE OF ADVERTISING IN THE FORMATION OF GENDER STEREOTYPES IN UKRAINEThesis