Bondarenko, OlenaKnights, Mark2025-02-112025-02-1120241. Bondarenko, O., & Knights, M. (2024). Marketing effects of sponsorship. In A. A. Mazaraki (Ed.), Brand management: marketing technologies. Trends in the formation and development of brand management (pp. 20–23). State University of Trade and Economicshttps://ur.knute.edu.ua/handle/123456789/5784enAttribution 4.0 InternationalMARKETING EFFECTS OF SPONSORSHIPThesis