Yahelska, KaterynaVeselá, Natálie2025-02-112025-02-112024Yahelska, K., & Veselá, N. (2024). Brand strategies formation on marketplaces. In A. A. Mazaraki (Ed.) .), Brand management: marketing technologies. Trends in the formation and development of brand management (pp. 29–33). State University of Trade and Economicshttps://ur.knute.edu.ua/handle/123456789/5788enAttribution 4.0 InternationalThesis