Zhukov, Danylo2025-06-192025-06-192025Zhukov, D. (2025). Social media as a tool for shaping corporate culture in international brands. In A. H. Latyhina (Ed.), Language communication in a globalized world. Corporate culture and communication strategy in international business (pp. 301–302). State University of Trade and Economics.https://ur.knute.edu.ua/handle/123456789/10083enAttribution 4.0 International301–302