Tashcheva, Elizabeth2025-02-112025-02-112024Tashcheva, E. (2024). Green branding vs greenwashing and its influence on consumers. In A. A. Mazaraki (Ed.), Brand management: marketing technologies. Trends in the formation and development of brand management (pp. 25–27). State University of Trade and Economicshttps://ur.knute.edu.ua/handle/123456789/5786enAttribution 4.0 InternationalThesis