FORMATION OF FASHION INDUSTRY BRAND STRATEGY: MODERN TECHNOLOGIES
dc.contributor.author | Ivanova, Alisa | |
dc.contributor.author | Yahelska, Kateryna | |
dc.date.accessioned | 2025-02-17T12:50:29Z | |
dc.date.available | 2025-02-17T12:50:29Z | |
dc.date.issued | 2024 | |
dc.identifier.citation | Ivanova, A., & Yahelska, Kateryna (2024). Formation of fashion industry brand strategy: modern technologies. In A. A. Mazaraki (Ed.), Brand management: marketing technologies. Modern marketing technologies and branding tools (pp. 214–216). State University of Trade and Economics | |
dc.identifier.uri | https://ur.knute.edu.ua/handle/123456789/5984 | |
dc.language.iso | en | |
dc.publisher | State University of Trade and Economics | |
dc.rights | Attribution 4.0 International | en |
dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | |
dc.title | FORMATION OF FASHION INDUSTRY BRAND STRATEGY: MODERN TECHNOLOGIES | |
dc.type | Thesis |
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