Strategies of relations with VIP-consumers of the country club «Selfish Club», p. Kyiv, Kyiv region
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Дата
2020
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Анотація
Relevance of research. The development of market of hotel services in Ukraine
takes place in the conditions of market transformation, technologicalization and
informatization of society, rapid changes in the preferences and needs of consumers of
services. The industry of hotels is an important factor in ensuring the economic stability
of the state, the formation of a positive perception of Ukraine in the world community.
At the same time, the development of hotel services also plays an important
role in the implementatio n of state social programs and tasks, the provision of
individual services to the general population.In the conditions of considerable competition in the market of hotel services
the problem of their quality, conformity of services to modern world needs and
requirements becomes more and more important.All this encourages the training of competent personnel who have a wide range
of knowledge and skills, high professional culture and appropriate professional
thinking. Conditions of socio-economic instability in critical and transitional periods
objectively increase society's requirements for the professional competence of future
hotel professionals. Forecasting and achieving a high level of quality of hotel services
is impossible without the formation of s table personal and professional competencies,
as well as professionally important personality traits. Successful professional activity
of any specialists is determined by certain personal and professional qualities, the
degree of their compliance with the requirements of a particular profession.
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