LOCALIZATION AND TRANSLATION: THE ROLE OF MARKETING COMMUNICATION IN UKRAINIAN BUSINESSES ENTERING FOREIGN MARKETS
dc.contributor.affiliation | State University of Trade and Economics | |
dc.contributor.author | Pokynboroda, Viktoriia | |
dc.date.accessioned | 2025-06-19T08:00:09Z | |
dc.date.available | 2025-06-19T08:00:09Z | |
dc.date.issued | 2025 | |
dc.format.pages | 123–126 | |
dc.identifier.citation | Pokynboroda, V. (2025). Localization and translation: The role of marketing communication in Ukrainian businesses entering foreign markets. In A. H. Latyhina (Ed.), Language communication in a globalized world. The role of the translator and the importance of translation in the information society (pp. 123–126). State University of Trade and Economics | |
dc.identifier.uri | https://ur.knute.edu.ua/handle/123456789/10067 | |
dc.language.iso | en | |
dc.publisher | Державний торговельно-економічний університет | |
dc.rights | Attribution 4.0 International | en |
dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | |
dc.title | LOCALIZATION AND TRANSLATION: THE ROLE OF MARKETING COMMUNICATION IN UKRAINIAN BUSINESSES ENTERING FOREIGN MARKETS | |
dc.type | Thesis |
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